I’ve been meaning to contribute under the heading “Zillion Dollar Ideas” for some time, but I had abstained for three reasons:
1. How do you top “toilet paper gloves?” (On a side note, while this is an ingenious idea, I’d hate to see the failed prototypes…)
2. Out of sanitary, or in most cases, purely selfish reasons, there are some things I choose to keep to myself. For example, here’s a partial listing of things I don’t like to share with others: The road, my dessert, airplane legroom, leftover pizza, swimsuits, health (in a video game setting), PIN numbers, and toothbrushes. Along those lines, it just seems like brilliant ideas should be hoarded, closely guarded, and possibly used for world domination.
3. Has anyone noticed there is a major deficiency of Zillion Dollar ideas on this site? It’s embarrassing. We’ve been at this for about six months now, and we’ve come up with two. Conversely, a pair of monkeys pounding at two typewriters in the last six months could have easily churned out a few dozen Zillion dollar ideas and probably a couple Shakespearean plays as well… (And frankly, the monkeys would likely have had fewer episodes of throwing fecal matter at each other…)
As you may have guessed, I’ve dealt with this before. Fortunately, I have never been one to quit on things just because I had come to the realization that a primate could render a higher quality product and demonstrate more professionalism in the process. And on that note, I’m pleased to present the Reese’s S’more!
Now ideally, an introduction such as this would take place over a campfire, not in the cold outer reaches of cyberspace. Regrettably, due to a scheduling conflict, the Nobel Prize Committee was unable to “meet me in the woods” for a proper unveiling. I heard through the grapevine that the same thing happened to Stephen Hawking.
Anyway, for once, I won’t bore you with all the minutia about the composition of a typical S’more. It’s irrelevant. Let’s face it, the three little bars of Hershey’s milk chocolate had run its course. It was fine in the 1800’s. That’s all they had. Now, we have an endless array of candy bar options to construct a S’more with. And that line of thinking ultimately led to the Reese’s S’more…
Please understand, with most things, I am a traditionalist. For instance, I have resisted the societal pressure to order a “Pannido” at Jack in the Box. I have firmly stood my ground in opposition to satellite radio. And I have no interest in carrying around Sacajawea dollar coins instead of paper bills. But when it comes to S’mores, I tend to be a little daring. After trying several different candy bar substitutions to the standard milk chocolate, it became instantly clear that the inclusion of peanut butter was a remarkable improvement to the traditional S’more.
Admittedly, anyone can throw together an unconventional S’more recipe and win a slew of Humanitarian awards for their efforts. It’s been done. Look at Gandhi and his lentil S’more. While the ingredients are important, the true brilliance of the Reese’s S’more is derived in the preparation…
To yield the perfect distribution of chocolate, peanut butter and marshmallow within the graham crackers, the Reese’s peanut butter cup must be cut crosswise. This is pretty labor intensive, and borderline impossible to do, which is why I rely heavily on my wife during the assembly process.
First, it takes an amazingly steady (read: not intoxicated) hand to do this… Since I’m never within 20 miles of civilization or sobriety on a camping trip, I leave this delicate incision to my wife. As luck would have it, she possesses the hand-eye coordination and physical dexterity necessary in making Reese’s S’mores or dominating a game of Operation.
Also, you need to have the right knife for the job. Unfortunately, while camping, I simply don’t carry a knife with a blade less than 18 inches in length. While a knife this size is useful for chopping down saplings and performing Crocodile Dundee impersonations, it is just flat out impractical for making ultra fine slices through peanut butter cups.
Again, my wife helps remedy this situation as well. Truthfully, the Reese’s S’more could never have come to pass without my wife bringing every kitchen utensil we own on every camping trip. Only my wife could classify items like melon ballers, spoonrests and flower sifters as part of the bare necessities needed to survive a weekend in the wilderness. Thusly, when the situation calls for it, she nonchalantly removes a paring knife from our knife block and lacerates the peanut butter cup. I seriously doubt most plastic surgeons could make such a precise incision.
Finally, the speed of the cut is important too. If cut too quickly, the whole thing crumbles in your hands. Too slow and the marshmallow is stuck cooking too long, possibly catching on fire, and at that point, the whole S’more is compromised. As you have witnessed, preparation of the Reese’s S’more is a painstaking task and an artform that takes years to perfect. Attempting to master the intricate timing and cutting techniques has driven people to the brink of insanity. I can only promise that the enjoyment of this delicacy makes it all worthwhile.
The Reese’s S’more is my legacy and a gift to my fellow man. I’m disclosing this idea not for profit, but for the betterment of all mankind. I only ask that it be used for the establishment of peace, and not in the pursuit of evil. With that said, I must now begin clearing mantle space for the Nobel Prize…
Dear Mr Ring,
We regret to inform you that your application for the Nobel prize has been rejected. The prize is awarded to products that help mankind not those that just taste good. We would have awarded the prize to Hector Getz for his coffee flavored pencil if it was based entirely on taste. This year the award goes to the American, J. W. Walker, for his contribution of the Jim Beam flavored childrens cough drop and the adult nose spray. Both products have made the flu season something to look forward to and has taken our fear away about the lack of flu vaccine.
Yours truly,
Robert Sled
Nobel prize giver informe
Well I’ll say it MR it’s time to hang up your keyboard when your dad writes a comment that in one paragraph is funnier that your post. May I also say that my aunt made Reeses smores whaen I was a kid. She however used a full cup and added another marshmallow, creating the most intense shot of sugar I have ever experienced.
I don’t like S’mores, but when do I get to go on inebriated camping trips with my children? (Oh wait, I forgot about all the trips we took during your formative years.) You’re a chip off the old block, Matt, judging by your Dad’s funny comments. I know how much you love to hear that you turned out “anything” like your mom and dad.